𝗪𝗵𝗮𝘁 𝗠𝗮𝘁𝘁𝗲𝗿𝘀 𝗠𝗼𝗿𝗲?

I’ve bought a lot of stupid things. My house is filled with them, but that doesn’t include my pets. I am talking about my—vehicles, scuba gear, a boat, an all-terrain utility vehicle, etc.

But none of those come close to the significance of my dogs and cats.

Not even close.

One of our customers once told me, “I spent $60,000 on a motorcycle. But that bike doesn’t greet me at the door every night. My dog does.”

He said his dog means a million times more than that motorcycle ever could.

At Whats In The Bowl Pet Shop, people sometimes comment on how expensive quality pet food is.

But the 𝗔𝗪𝗘𝗦𝗢𝗠𝗘 𝗽𝗲𝘁 𝗽𝗮𝗿𝗲𝗻𝘁𝘀 who shop at Whats In The Bowl Pet Shop or buy products made by Glacial Freeze Dry ask themselves the same thing I do:

“If your house was on fire, what would you grab first—your big-screen TV, your gaming system, your luxury watch… or your dog? Your cat?”

You know the answer.

Yet far too often, we look for the cheapest options for the ones who love us most—while spending far more on things that hold no eternal value.

A single Starbucks coffee costs more per day than feeding most beloved cats or dogs real, high-quality food.

𝗢𝘂𝗿 𝗽𝗲𝘁𝘀 𝗮𝗿𝗲 𝗻𝗼𝘁 𝗷𝘂𝘀𝘁 𝗮𝗻𝗶𝗺𝗮𝗹𝘀.

They are family.

They are companions.

They are guardians.

𝗧𝗵𝗲𝘆 𝗮𝗿𝗲 𝗴𝗶𝗳𝘁𝘀 𝗳𝗿𝗼𝗺 𝗚𝗼𝗱.

I would give up ALL of my dumb stuff for just one more day with the dogs and cats I’ve lost.

They are worth more than anything money can buy.

That’s why we feed them like they matter—because they do.

“𝗙𝗼𝗿 𝘄𝗵𝗲𝗿𝗲 𝘆𝗼𝘂𝗿 𝘁𝗿𝗲𝗮𝘀𝘂𝗿𝗲 𝗶𝘀, 𝘁𝗵𝗲𝗿𝗲 𝘆𝗼𝘂𝗿 𝗵𝗲𝗮𝗿𝘁 𝘄𝗶𝗹𝗹 𝗯𝗲 𝗮𝗹𝘀𝗼.”

—𝗠𝗮𝘁𝘁𝗵𝗲𝘄 6:21